The idea here is that you have to guess the flavour of these corn snacks to win a prize. You do this on a website of course, after you enter all your details. Pepsico/Walkers/Doritos really do think your data is that cheap. I found the idea a bit odd for several reasons. Firstly, here is… [Read more…]
November 11, 2008
At the ACR I spoke about the use of play as a form of escape. My focus was videogames, but I noted that games in general filled the need to manage the routine scripts of daily life with their frustrating predictability and/or contingency. I got some of this insight from Cohen & Taylor’s ‘Escape Attempts’,… [Read more…]
November 10, 2008
Janice and I are taking part in a debate at a Triple Helix event at the University of Cambridge tonight. Here is the text of our opening comments. Janice and I research and teach consumer behaviour and it is from this perspective that we’re interested in the digital virtual. We are probably all familiar with… [Read more…]
October 16, 2008
The basis of my ACR paper… That the average age of players is now 33 defies the popular view of videogames as the ‘infantile’ preoccupation of teenagers, and forces us to ask what it is that adults do with videogames. In this paper I give one answer by noting the use of videogames to ‘escape’… [Read more…]
April 2, 2008
This is an extract of a paper janice and I are currently working on. Comments and example would be welcome… The experience economy is a playful one and like videogames, eBay represents a recent example of the market’s response to a consumer culture that seeks endless new opportunities to play. Like Grayson, (1999) we specifically… [Read more…]
February 21, 2008
I hate to say I told you so. No actually, I love it. Facebook is ‘so 2007’ according to this article on the register. After Christmas I cleared my Facebook page of all the crap and I haven’t really been back since. I was even thinking today about removing the link to the Facebook group… [Read more…]
October 5, 2009
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